Marketing Basics for Martial Arts

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Course Description:

Marketing your martial arts business is essential to survive and to grow. Many worry that this means large marketing budgets and complicated campaigns.

In reality, you don’t need to spend thousands of dollars to make a big impact. By selecting the right marketing strategy for your business, you can control your spending and increase your leads.

Key concepts covered in this course:

  • Online martial arts marketing
  • Marketing communications
  • Event marketing
  • Marketing your reputation
  • Promotion and referrals

Before you begin: (MUST READ CAREFULLY)

In order to display your name on your Online Course certificate correctly, you will need to complete your details in your ‘Account Info’ under the ‘My Account’ section then return to your course page to download your certificate.
Please also check that you have marked all lessons as ‘COMPLETE’ as this may be another reason why the certificates are not displayed correctly.

When submitting your digital certificates for Accrediation Review, it is imperative that your digitial certificate is displaying YOUR NAME, COURSE NAME and COMPLETION DATE correctly.
All submissions will be rejected if you submit any certificates without the correct information.

 

Please contact us at: info@maia.com.au if you require any assistance.

Course Content

Course Content
Course Overview
The New Market
Lesson 1: Appealing to the Market
Lesson 2: Embracing the Digital Age
Position Yourself Online
Lesson 3: Do You Have a Website?
Lesson 4: Search Engine Optimisation
Lesson 5: Google My Business
Lesson 6: Facebook Groups and Facebook Advertising
Lesson 7: Use Landing Pages
Marketing Communications
Lesson 8: Email Marketing
Lesson 9: Phone Contact
Event Marketing Ideas
Lesson 10: Special Events
Lesson 11: Community Events
Lesson 12: Open House Events
Lesson 13: Seminars
Referrals
Lesson 14: Ongoing Membership Referrals
Lesson 15: Referrals Contest
Lesson 16: Bring-a-Friend-to-Class Day
Strategic Marketing
Lesson 17: Putting Your Marketing Strategy Into Action
Lesson 18: Summary (MUST READ CAREFULLY)
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